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Our free click-through in the newsletters of www.matamata-info.co.nz - www.tearoha-info.co.nz - www.thames-info.co.nz - www.morrinsville-info.co.nz goes to the following three websites that carried out updates during September - CLICK ON THE IMAGES TO VIEW >>>>

Central Motor Lodge - Morrinsville
Te Mata Lodge - Coromandel
Te Aroha Holiday Park

September Stats - 7578 Pageviews from 3774 unique visitors.
September's top directories in order of popularity were -
www.thames-info.co.nz/HuiaLodge
www.thames-info.co.nz/KauaerangaCountry
www.thames-info/stayatcoastal
www.thames-info.co.nz/RapauraWatergardens

www.thames-info.co.nz/cotswold
www.thames-info.co.nz/avalon
www.thames-info.co.nz/temata


Our most visited index pages, in order of popularity were: ACCOMMODATION - ENQUIRY - BUSINESSES - INFORMATION - MAP - ACTIVITIES - CLASSIFIEDS

A great way to improve your link popularity which is directly related to your search engine ranking, is to take advantage of our FREE classified advertisement offer. We have "classifieds" on our four town websites (www.matamata-info.co.nz/classifieds.html - www.morrinsville-info.co.nz/classifieds.html - www.tearoha-info.co.nz/classifieds.html - www.thames-info.co.nz/classifieds.html) and they receive an enormous amount of visitors - if you're not there you're missing out!! All you have to do is forward us 25 words about your business - a breeze surely!! Your classified advertisement will be linked to your website and also have an email link on it if requested. www.thames-info.co.nz/classifieds.html was the 7th most visited directory on the site during September!! Take a look at our top ranking town websites >>>>


SEO explained

SEO, or search engine optimisation, is the most important element in building a successful website. Most people online have heard the term SEO and have some idea of what is involved yet it remains a puzzling process. One of the reasons SEO is so mysterious is that it can be a complex endeavour and search engines are constantly changing the way they rank sites and the way the recognise the many tools of SEO.

At the forefront of the SEO check and balance system is the leading search engine Google. They have pretty much set the standard for technology in search engine algorithms that can track the relevancy of a website to its content and SEO efforts. Their ranking system remains one of the most popular methods of determining a web site's quality because of their meticulous efforts in eliminating the bad apples that have little to offer a consumer other than skilled manipulation and the ability to 'play the system' to their advantage.

Of course taking advantage of the system makes perfect sense from a business standpoint but from the search engine outlook of wanting to provide the best quality sites on their results for the viewer, it can become difficult to distinguish the site that is good quality wise from the site that is good because it has a very manipulative operator at the helm.

Because the rules for SEO progress and change rapidly the mystique of search engine optimisation continues to confuse website owners. Many people build their websites thinking the only SEO tool they need is key word density. While key words are an important aspect in SEO they are not the only means to an end, they are simply a part of the puzzle. There is another tried and true method of SEO that is as relevant today as it was at the start of the concept of web marketing and that is back linking. While back linking remains one of the most successful ways to get your site to rank high on the search engines it also has undergone some changes making the types of links important so that search engines do not penalise a site for bad incoming links.

The term "back link" refers to an outside link on another site that points to yours. In the past any link from another site would have a positive impact on your site by the search engines. Because there were so many gimmicks developed in the last few years to collect massive back links to websites such as link farms and irrelevant reciprocal linking, Google began to develop a way to reject links that were purchased or had minimal meaning or relevancy.

Even though back linking is used to manipulate search engine popularity, there are many very legitimate reasons for using the system of back linking. Finding web sites that have a common interest to your own who are willing to place your link on their site can get you extra exposure. When their visitors come to their site they will see your link and likely visit your site as well.

The fact that onsite links like that have such a perceived relevance to the visitor makes them a valuable marketing tool, but that perception of quality is also why Google works so hard to be sure they are real quality links. You will get higher ranking on a search engine for a number of genuinely relevant back linking partnerships, however, if the sites linking to you do not share any common information or products, Google will penalise you for the link. There are new programmes being developed by Google where your site could even be devalued if the site that links to you is determined to be bad quality, so it is important than ever who you carefully choose to link to, and also who links to you.

In the past many website owners would open up multiple websites with the sole purpose of promoting one principle site. They would use the extra websites as a means of placing back links to the main site. Google now watches for sites that are created with the same IP address. Creating a large number of websites on the same IP address and putting back links on them to quickly develop a number of links is known as link bombing. That is not to say that you cannot ever link to your own website from a site you own. If there is a reason to show your visitors some additional information a few well placed back links are fine. It is when there are many links from each site all pointing to a single 'main' site that the search engines look at them with suspicion.

The system Google is working hard to put in place to discount a link from a bad site is why it is very important to know who is linking to you and if their site stacks up to your standards. It is no longer true that all inbound links to your site are good links. There are very good tools available online for free that can show you who is linking to you. If you find a site that is linking to you that you feel is questionable in terms of how they relate to your website either in information or product you should contact the webmaster of the site and demand that they remove the link to your website to avoid being penalised by the search engines.  Here is a fantastic site where you can check the back links to your website - http://seopro.com.au/free-seo-tools/link-checker/.

Probably the best way to obtain a back link to your site is through anchor text. That is when you have another website with content that is relevant to your own (relevancy is ALWAYS important) including your site in the actual content of their site with a hyperlink inside the text. These back links are valued much higher than a simple sidebar link as long as they appear in the text in a way that has a fluid and meaningful association with the content of the article. There are several ways to get such back links.

Providing articles to content sites with your link built into the article is one method. If you write very compelling information on your website is another as someone else with a similar site may wish to point it out on their own. You may not even realise they are doing it unless they tell you about it. This is one of the main reasons it is important to keep an eye on who is back linking to you. While the majority of those types of links are wonderful and you should thank the site owner for their inclusion, if you feel the site that is linking to you does not meet your standards, have similar information or the content is not relevant to your site, you should certainly ask them to remove your link.

Back linking is an extremely important aspect of SEO development and it is something you need to understand well in order to implement and control it properly. Keeping your website in good standing with the search engines and popular with your visitors is the best way to ensure a vital and profitable future for your business online.


Some extra statistical info:
Here is a comprehensive list of referring sites to assist those of you who may be paying for links from outside sites. Alot of referring from within the site, so here you can also get an idea of how many visitors go to your site if it is not featured in the "most visited" above. (The links are live so you can click on them to see where they go):

Top 240 of 240 Total Referrers
# Hits Referrer
1 6953 38.64% - (Direct Request)
2 2729 15.17% http://www.thames-info.co.nz/accommodation.htm
3 1706 9.48% http://www.thames-info.co.nz/
4 479 2.66% http://www.thames-info.co.nz/KauaerangaCountry/
5 477 2.65% http://www.thames-info.co.nz/HuiaLodge/
6 423 2.35% http://www.thames-info.co.nz/enquiry.html
7 406 2.26% http://www.thames-info.co.nz/TuscanyOnThames/
8 400 2.22% http://www.thames-info.co.nz/avalon/
9 385 2.14% http://www.thames-info.co.nz/stayatcoastal/
10 326 1.81% http://www.thames-info.co.nz/activities.htm
11 291 1.62% http://www.thames-info.co.nz/information.htm
12 278 1.55% http://www.google.co.nz/search
13 276 1.53% http://www.thames-info.co.nz/ostriches/
14 245 1.36% http://www.thames-info.co.nz/cotswold/
15 224 1.24% http://www.thames-info.co.nz/RapauraWatergardens/
16 211 1.17% http://www.thames-info.co.nz/temata/
17 146 0.81% http://www.thames-info.co.nz/hirequip/
18 140 0.78% http://www.thames-info.co.nz/whyworry/
19 120 0.67% http://www.thames-info.co.nz/HuiaLodge/directions.html
20 117 0.65% http://www.google.com/search
21 104 0.58% http://www.thames-info.co.nz/map.html
22 103 0.57% http://www.thames-info.co.nz/coromandel.htm
23 98 0.54% http://www.thames-info.co.nz/rolleston/
24 88 0.49% http://www.thames-info.co.nz/fishing/
25 84 0.47% http://www.thames-info.co.nz/oceanview/
26 82 0.46% http://www.google.com.au/search
27 49 0.27% http://www.bing.com/search
28 48 0.27% http://www.thames-info.co.nz/classifieds.html
29 43 0.24% http://www.google.co.uk/search
30 41 0.23% http://www.thames-info.co.nz/tapuschool/
31 40 0.22% http://www.thames-info.co.nz/newlistings.htm
32 26 0.14% http://www.newzealand.com/travel/accommodation/accommodation-options/operator-details.cfm/businessactivityid/187498/activityite
33 25 0.14% http://www.thames-info.co.nz
34 25 0.14% http://www.thamesinfo.co.nz/accommodation.html
35 24 0.13% http://www.coromandelfun.co.nz/thames_accommod.html
36 23 0.13% http://www.google.co.nz/url
37 20 0.11% http://www.tnzip.co.nz/regions/Coromandel/coromandelfiles/coromandel.htm
38 20 0.11% www.seventwentyfour.com/
39 19 0.11% http://www.newzealand.com/travel/accommodation/accommodation-options/operator-details.cfm/businessactivityid/161855/nodeid/246/
40 19 0.11% http://www.newzealand.com/travel/accommodation/accommodation-options/operator-details.cfm/businessactivityid/178702/nodeid/246/
41 18 0.10% http://www.bnb.co.nz/coromandel/results/listing_details.html
42 18 0.10% http://www.google.ca/search
43 17 0.09% http://nz.search.yahoo.com/search
44 17 0.09% http://thames-info.co.nz/
45 15 0.08% http://thames-info.co.nz/RapauraWatergardens/
46 15 0.08% http://www.thames-info.co.nz/businesses.htm
47 12 0.07% http://www.newzealand.com/travel/accommodation/accommodation-options/operator-details.cfm/businessactivityid/187498/nodeid/246/
48 11 0.06% http://thames-info.co.nz/scripts/ac_runactivecontent.js
49 11 0.06% http://thames-info.co.nz/siteofthemonth.swf
50 11 0.06% http://www.thecoromandel.com/bbtha.html
51 11 0.06% http://www.tuscanyonthames.co.nz/attractions.html
52 10 0.06% http://www.kiwi-romance.com/north-island/coromandel/index.htm
53 10 0.06% http://www.thames-info.co.nz/news.html
54 10 0.06% http://www.travelwise.co.nz/listings/Kauaeranga_Country_Bed_and_Breakfast_Thames.html
55 9 0.05% http://images.google.co.nz/imgres
56 9 0.05% http://www.google.co.uk/url
57 9 0.05% http://www.thames-info.co.nz/shopping.html
58 8 0.04% http://new-zealand-nz.org/directory/category/tourist/
59 8 0.04% http://www.google.com.au/url
60 8 0.04% http://www.morrinsville-info.co.nz/classifieds.html
61 8 0.04% http://www.nzsearch.co.nz/search.aspx
62 8 0.04% http://www.tapumotorcamp.co.nz/public/default.php
63 7 0.04% http://images.google.co.uk/imgres
64 7 0.04% http://images.google.com/imgres
65 7 0.04% http://www.google.de/search
66 6 0.03% http://thames-info.co.nz/robots.txt
67 6 0.03% http://www.newzealand.com/travel/accommodation/accommodation-options/operator-details.cfm/businessactivityid/161855/regionid/4/
68 6 0.03% http://www.newzealand.com/travel/accommodation/accommodation-options/operator-details.cfm/businessactivityid/188854/nodeid/34/a
69 6 0.03% http://www.newzealand.com/travel/ja/accommodation/accommodation-options/operator-details.cfm/businessactivityid/187498/activity
70 6 0.03% http://www.newzealand.com/travel/sights-activities/tours-sightseeing/tour-sightseeing-details.cfm/businessactivityid/188856/rel
71 6 0.03% http://www.thames-high.school.nz/index.php
72 6 0.03% http://www.thames-info.co.nz/cotswold
73 6 0.03% http://www.travelplanner.co.nz/referral.cfm
74 5 0.03% http://66.102.11.132/translate_c
75 5 0.03% http://cc.bingj.com/cache.aspx
76 5 0.03% http://greensmoke.com/897.html
77 5 0.03% http://majestic12.co.uk/bot.php
78 5 0.03% http://www.goldmine-experience.co.nz/edu-activities.html
79 5 0.03% http://www.goldmine-experience.co.nz/local.html
80 5 0.03% http://www.newzealand.com/travel/accommodation/accommodation-options/operator-details.cfm/businessactivityid/188854/nodeid/34/s
81 5 0.03% http://www.searchnz.co.nz/search.aspx
82 5 0.03% http://www.thames-info.co.nz/ostriches/SpryAssets/SpryMenuBarVertical.css
83 5 0.03% http://www.thames-info.co.nz/scripts/ac_runactivecontent.js
84 4 0.02% http://au.yhs.search.yahoo.com/avg/search
85 4 0.02% http://sg.search.yahoo.com/search
86 4 0.02% http://www.google.ch/search
87 4 0.02% http://www.google.co.nz/
88 4 0.02% http://www.google.fr/search
89 4 0.02% http://www.marthamine.co.nz/links.html
90 4 0.02% http://www.newzealand.com/travel/accommodation/accommodation-options/operator-details.cfm/businessactivityid/187498/regionid/4/
91 4 0.02% http://www.pillowsandpancakes.com/bnb/1001418/Huia Lodge Bed and Breakfast
92 4 0.02% http://www.thames-info.co.nz/KauaerangaCountry
93 4 0.02% http://www.thames-info.co.nz/TuscanyOnThames
94 4 0.02% http://www.thames-info.co.nz/siteofthemonth.swf
95 4 0.02% http://www.totaltravel.co.nz/link.asp
96 3 0.02% http://74.6.146.127/search/cache
97 3 0.02% http://images.google.co.in/imgres
98 3 0.02% http://images.google.co.za/imgres
99 3 0.02% http://nz.mg261.mail.yahoo.com/dc/launch
100 3 0.02% http://ourblogs.ru/
101 3 0.02% http://random.yahoo.com/fast/ryl
102 3 0.02% http://search.atomz.com/search/
103 3 0.02% http://search.daum.net/search
104 3 0.02% http://search.mywebsearch.com/mywebsearch/AJmain.jhtml
105 3 0.02% http://search.yahoo.com/search
106 3 0.02% http://whois.domaintools.com/thames-info.co.nz
107 3 0.02% http://www.google.co.il/imgres
108 3 0.02% http://www.google.com/ie
109 3 0.02% http://www.google.de/url
110 3 0.02% http://www.newzealand.com/travel/accommodation/accommodation-options/operator-details.cfm/businessactivityid/188855/activityite
111 3 0.02% http://www.thames-info.co.nz/HuiaLodge
112 3 0.02% http://www.thames-info.co.nz/RapauraWatergardens
113 3 0.02% http://www.thames-info.co.nz/fishing
114 3 0.02% http://www.thames-info.co.nz/hirequip
115 3 0.02% http://www.thames-info.co.nz/oceanview
116 3 0.02% http://www.thames-info.co.nz/ostriches
117 3 0.02% http://www.thames-info.co.nz/rolleston
118 3 0.02% http://www.thames-info.co.nz/stayatcoastal
119 3 0.02% http://www.thames-info.co.nz/tapuschool
120 3 0.02% http://www.thames-info.co.nz/temata
121 3 0.02% http://www.thames-info.co.nz/whyworry
122 2 0.01% http://maps.google.co.nz/maps
123 2 0.01% http://maps.google.com/maps
124 2 0.01% http://nz.altavista.com/web/results
125 2 0.01% http://translate.googleusercontent.com/translate_c
126 2 0.01% http://uk.search.yahoo.com/search
127 2 0.01% http://visitnz.co.nz/coromandel.htm
128 2 0.01% http://www.askpeter.info/gosearch.php
129 2 0.01% http://www.bandbclub.com/region/26/
130 2 0.01% http://www.destinationnz.co.nz/new-zealand-travel-coromandel-accommodation
131 2 0.01% http://www.destinationnz.co.nz/new-zealand-travel-coromandel-luxury-accommodation
132 2 0.01% http://www.google.com/cse
133 2 0.01% http://www.google.com/url
134 2 0.01% http://www.keywordspy.com/find-competitor-adwords/thames-info.co.nz
135 2 0.01% http://www.newzealand.com/travel/accommodation/accommodation-options/operator-details.cfm/businessactivityid/161855/activityite
136 2 0.01% http://www.newzealand.com/travel/accommodation/accommodation-options/operator-details.cfm/businessactivityid/178702/regionid/4/
137 2 0.01% http://www.newzealand.com/travel/de/destinations/regions/coromandel/coromandel-dont-miss.cfm
138 2 0.01% http://www.newzealand.com/travel/ja/accommodation/accommodation-options/operator-details.cfm/businessactivityid/161855/regionid
139 2 0.01% http://www.newzealand.com/travel/ja/accommodation/accommodation-options/operator-details.cfm/businessactivityid/178702/regionid
140 2 0.01% http://www.newzealand.com/travel/ja/accommodation/accommodation-options/operator-details.cfm/businessactivityid/187498/regionid
141 2 0.01% http://www.newzealand.com/travel/travel-planner/my-travel-planner.cfm
142 2 0.01% http://www.nzs.com/business/trade/building-and-construction/supplies/doors-and-windows/
143 2 0.01% http://www.piperpat.co.nz/NZLinks/NZRetailServices/GeneralRetail/HomeampBuildingSuppliesampServices/DoorsWindows/tabid/3789/Def
144 2 0.01% http://www.piperpat.co.nz/NZLinks/NZTravelTour/Accommodation/CoromandelAccommodation/tabid/3323/Default.aspx
145 2 0.01% http://www.tearoha-info.co.nz/
146 2 0.01% http://www.tearoha-info.co.nz/classifieds.html
147 2 0.01% http://www.thames-info.co.nz/avalon
148 2 0.01% http://www.thames-info.co.nz/robots.txt
149 2 0.01% http://www.tiscali.co.uk/search/results.html
150 2 0.01% http://www.top10000.info
151 1 0.01% http://aolsearch.aol.co.uk/aol/search
152 1 0.01% http://au.search.yahoo.com/search
153 1 0.01% http://communities.co.nz/Home/Waikato.cfm
154 1 0.01% http://culturefeed.org/node/2160
155 1 0.01% http://fruttisearch.com/websearch.php
156 1 0.01% http://go.mail.ru/search
157 1 0.01% http://honyaku.yahoofs.jp/url_result
158 1 0.01% http://images.google.ca/images
159 1 0.01% http://images.google.ca/imgres
160 1 0.01% http://images.google.co.il/imgres
161 1 0.01% http://images.google.com.au/imgres
162 1 0.01% http://images.google.com.my/imgres
163 1 0.01% http://images.google.de/imgres
164 1 0.01% http://listsearches.rootsweb.com/th/read/NEW-ZEALAND/2008-12/1228368736
165 1 0.01% http://mail.google.com/mail/
166 1 0.01% http://maps.google.co.nz/
167 1 0.01% http://maps.google.co.nz/maps/mpl
168 1 0.01% http://maps.google.co.uk/maps
169 1 0.01% http://maps.google.com/
170 1 0.01% http://maps.google.de/maps
171 1 0.01% http://mws.ask.com/mywebsearch/AJmain.jhtml
172 1 0.01% http://my.yhs.search.yahoo.com/avg/search
173 1 0.01% http://search.alot.com/web
174 1 0.01% http://search.bearshare.com/webResults.html
175 1 0.01% http://search.comcast.net/
176 1 0.01% http://search.conduit.com/Results.aspx
177 1 0.01% http://search.incredimail.com/
178 1 0.01% http://search.virginmedia.com/results/
179 1 0.01% http://search.yahoo.co.jp/search
180 1 0.01% http://startgoogle.startpagina.nl/
181 1 0.01% http://thames-info.co.nz/whyworry
182 1 0.01% http://uk.yhs.search.yahoo.com/avg/search
183 1 0.01% http://www.anzwers.com.au/search
184 1 0.01% http://www.bandbclub.com/listpage/866/
185 1 0.01% http://www.bandbclub.com/region/26/1
186 1 0.01% http://www.baysider.com/frameset.php
187 1 0.01% http://www.bizoptions.com/10390.htm
188 1 0.01% http://www.followsite.com/bot.html
189 1 0.01% http://www.google.at/search
190 1 0.01% http://www.google.cn/search
191 1 0.01% http://www.google.co.il/search
192 1 0.01% http://www.google.co.nz/m/search
193 1 0.01% http://www.google.co.za/search
194 1 0.01% http://www.google.com.ar/search
195 1 0.01% http://www.google.com.au/custom
196 1 0.01% http://www.google.com.eg/search
197 1 0.01% http://www.google.com.my/search
198 1 0.01% http://www.google.com.sg/search
199 1 0.01% http://www.google.com/custom
200 1 0.01% http://www.google.com/m/search
201 1 0.01% http://www.google.it/search
202 1 0.01% http://www.google.nl/search
203 1 0.01% http://www.google.no/search
204 1 0.01% http://www.google.pl/search
205 1 0.01% http://www.google.se/search
206 1 0.01% http://www.homestay.co.nz/Coromandel.htm
207 1 0.01% http://www.lilluc30.juvioservice.com/search/click.asp
208 1 0.01% http://www.marthamine.co.nz/schools/gold_sch.html
209 1 0.01% http://www.matamata-info.co.nz/
210 1 0.01% http://www.minerals.co.nz/html/main_topics/thames/hauraki.html
211 1 0.01% http://www.morrinsville-info.co.nz/
212 1 0.01% http://www.newzealand-real-estate.com/realestate-links/RealEstate_North_Island/Coromandel_RealEstate/
213 1 0.01% http://www.newzealand.com/travel/accommodation/accommodation-options/operator-details.cfm/businessactivityid/188854/activityite
214 1 0.01% http://www.newzealand.com/travel/accommodation/accommodation-options/operator-details.cfm/businessactivityid/188854/nodeid/34/r
215 1 0.01% http://www.newzealand.com/travel/accommodation/accommodation-options/operator-details.cfm/businessactivityid/188855/nodeid/34/r
216 1 0.01% http://www.newzealand.com/travel/accommodation/accommodation-options/operator-details.cfm/businessactivityid/188855/nodeid/34/s
217 1 0.01% http://www.newzealand.com/travel/ko/destinations/regions/coromandel/coromandel-dont-miss.cfm
218 1 0.01% http://www.newzealand.com/travel/zhs/accommodation/accommodation-options/operator-details.cfm/businessactivityid/188854/nodeid/
219 1 0.01% http://www.ngateawatergardens.co.nz/links.html
220 1 0.01% http://www.nzs.com/site-profile/thames-info.co.nz/
221 1 0.01% http://www.piperpat.co.nz/NZLinks/NZBusiness/NZRealEstate/CoromandelRealEstate/tabid/3032/Default.aspx
222 1 0.01% http://www.register.nztb.co.nz/ito/admin/operatorvalidation/index.cfm
223 1 0.01% http://www.roland-praxl.de/nz_sight.html
224 1 0.01% http://www.searchnz.co.nz/cgi-bin/search
225 1 0.01% http://www.tapu.school.nz/resources.html
226 1 0.01% http://www.thames-info.co.nz/AcornLodge/
227 1 0.01% http://www.thames-info.co.nz/PiakoOstrichFarm
228 1 0.01% http://www.thames-info.co.nz/TotalHealthPharmacy
229 1 0.01% http://www.thames-info.co.nz/accommodation
230 1 0.01% http://www.thames-info.co.nz/thorold
231 1 0.01% http://www.thames-info.co.nz/windows
232 1 0.01% http://www.thameslibrary.co.nz/Our backyard.htm
233 1 0.01% http://www.top10000.info/wwwsamelgoharycom
234 1 0.01% http://www.tourism.net.nz/region/coromandel/coromandel---thames/visitor-information/destination-information/
235 1 0.01% http://www.tourism.net.nz/region/coromandel/visitor-information/destination-information/
236 1 0.01% http://www.tubemate.com/nzretail.html
237 1 0.01% http://www.tuicottage.com/
238 1 0.01% http://www.umoyalodge.co.nz/activities.html
239 1 0.01% myhealthcare.com
240 1 0.01% watchstock.com

Site of the Month is Why Worry Fishing Charters - and they receive a free direct click through and feature image from www.thames-info.co.nz to their website.

Leanne Taylor
:: www.wwwdesign.co.nz ::
Innovative Website Design, Hosting & Maintenance
Phone (09) 817 9656 ~ Mobile (0274) 701990

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